Modern Regenerative Agriculture

Good Earth Cotton® relies upon modern regenerative farming practices, which primary data has proved to minimise the global environmental footprint of cotton, and to maximise soil health and environmental outcomes.

  • Zero-to-minimum Tillage

    Zero-to-minimum tillage practices make every effort to minimise soil disturbance to preserve and enhance soil moisture. This allows the soil to maintain nutrients in a biologically sound and natural manner whilst trapping carbon beneath the soil.

  • Biodiversity

    Biodiversity is enchanced through the preservation of native vegetation, creating an ecosystem of birds, insects and animals spanning the farming area and its natural waterways. Diverse cropping and minimal human disturbance promote biologically diverse soil that is high in soil organic carbon (SOC), generating an ecologically balanced cycle with variety of life within the soil, including bacteria, fungi and earthworms.

  • Water Use Efficiency

    Water use efficiency is achieved through analysing site-specific data to develop tailored methodology to maximise water use and capture. Growing ‘more crop per drop’ can involve selecting best-suited cotton varieties, use of advanced telemetry technology, and integrating cutting-edge water management.

  • Organically Composted Waste

    Organically composted waste provides critical support to soil health through recycling plant waste. Good Earth Cotton® encourage mulching and removing crops in a way that encourages plant biomass to compost naturally. This process increases soil cover and protection, helping to maintain moisture and providing a food source for microorganisms. Organic amendments (animal manure, biochar, compost) break down in a simliar way, and reduce need for synthetic fertilisers.

  • Seasonal Crop Rotation

    Seasonal crop rotation increases farm biodiversity by ensuring no field grows the same crop in successive seasons. This is a valuable tool to naturally enhance soil nitrogen levels, provide ground cover to reduce soil erosion and compaction, increase soil moisture, and interrupt pest and disease cycles.

  • Efficient Resource Use

    Efficient Resource Use is achieved by recording and understanding crops through seasonal measurement inclusive of temperature, rainfall or irrigation application, combined with timely land preparation. This provides a connection to soil and crops, increasing yield and maximising efficiencies of natural capital.

  • Integrated Pest Management

    Integrated Pest Management is an evolving process that takes practical steps to reduce the occurence of harmful pests through human connection to crop health. Providing refuge crops for beneficial and non-beneficial insects, monitoring, prevention and, as a last resort, intervention, and ensuring yearly crop end of life cycle occurs. It is a balance of managing pest damage by the most economical means, and with the least possible hazard to people, property, and the environment.

  • Green Energy

    Green Energy is prioritised in Good Earth Cotton® practice. Generating onsite energy reduces greenhouse gas emissions and improves air quality, diversifies energy supply, provides scope for green fertiliser and reduces the dependence on imports while assisting local community economic development.

  • Data Driven

    Data Driven – Regenerative agriculture is outcomes based. The capture of primary field data allows for the measurement and evaluation of improvement – If data does not show improvement, a regenerative state is not evident.

  • Independently Certified

    Independently Certified by thirdparty authorities, Good Earth Cotton® uses methodologies aligned with the Greenhouse gas protocol (GHG), a critical element to providing an honest and essential role in mitigating climate change, quantifying greenhouse gas emissions and promoting good practice in environmental sustainability.

  • Sequestering Carbon

    Good Earth Cotton® sequesters more carbon than it emits through its entire life cycle, creating a net climate positive result. This means more than enriched soil; Good Earth Cotton® benefits from reduced inputs and amendments, higher yields and ongoing improved environmental effects. Our carbon-positive output acts as a ‘bank’ of carbon credit.

  • Traceable and Secure

    Traceable and secure fibres provide evidence and secure, certified data, giving substance to the term ‘sustainable’ and taking power from those who use the word without grounds.

Zero-to-minimum tillage

Zero-to-minimum tillage practices make every effort to minimise soil disturbance to preserve and enhance soil moisture. This allows the soil to maintain nutrients in a biologically sound and natural manner whilst trapping carbon beneath the soil.

Biodiversity

Biodiversity is enchanced through the preservation of native vegetation, creating an ecosystem of birds, insects and animals spanning the farming area and its natural waterways. Diverse cropping and minimal human disturbance promote biologically diverse soil that is high in soil organic carbon (SOC), generating an ecologically balanced cycle with variety of life within the soil, including bacteria, fungi and earthworms.

Water use efficiency

Water use efficiency is achieved through analysing site-specific data to develop tailored methodology to maximise water use and capture. Growing ‘more crop per drop’ can involve selecting best-suited cotton varieties, use of advanced telemetry technology, and integrating cutting-edge water management.

Data Driven

Data Driven – Regenerative agriculture is outcomes based. The capture of primary field data allows for the measurement and evaluation of improvement – If data does not show improvement, a regenerative state is not evident.

Organically composted waste

Organically composted waste provides critical support to soil health through recycling plant waste. Good Earth Cotton® encourage mulching and removing crops in a way that encourages plant biomass to compost naturally. This process increases soil cover and protection, helping to maintain moisture and providing a food source for microorganisms. Organic amendments (animal manure, biochar, compost) break down in a simliar way, and reduce need for synthetic fertilisers.

Sequestering Carbon

Good Earth Cotton® sequesters more carbon than it emits through its entire life cycle, creating a net carbon-positive result. This means more than enriched soil; Good Earth Cotton® benefits from reduced inputs and amendments, higher yields and ongoing improved environmental effects. Our carbon-positive output acts as a ‘bank’ of carbon credit.

Traceable and Secure

Traceable and secure fibres provide evidence and secure, certified data, giving substance to the term ‘sustainable’ and taking power from those who use the word without grounds.

Customers want a wardrobe with a clear conscience. Good Earth Cotton® embraces the FibreTrace® advanced transparency technology to combine physical and digital traceability with block chain authentication. FibreTrace® provides brands and retailers with true custody of supply, the ability to quantify and audit fibre, with access to primary impact data for natural and man-made solutions in real-time, by embedding a traceable luminescent pigment into the raw fibre at rate considered less than contamination of raw fibre lint.

Seasonal Crop Rotation

Seasonal crop rotation increases farm biodiversity by ensuring no field grows the same crop in successive seasons. This is a valuable tool to naturally enhance soil nitrogen levels, provide ground cover to reduce soil erosion and compaction, increase soil moisture, and interrupt pest and disease cycles.

Integrated Pest Management

Integrated Pest Management is an evolving process that takes practical steps to reduce the occurence of harmful pests through human connection to crop health. Providing refuge crops for beneficial and non-beneficial insects, monitoring, prevention and, as a last resort, intervention, and ensuring yearly crop end of life cycle occurs. It is a balance of managing pest damage by the most economical means, and with the least possible hazard to people, property, and the environment.

Efficient Resource Use

Efficient Resource Use is achieved by recording and understanding crops through seasonal measurement inclusive of temperature, rainfall or irrigation application, combined with timely land preparation. This provides a connection to soil and crops, increasing yield and maximising efficiencies of natural capital.

Green Energy

Green Energy is prioritised in Good Earth Cotton® practice. Generating onsite energy reduces greenhouse gas emissions and improves air quality, diversifies energy supply, provides scope for green fertiliser and reduces the dependence on imports while assisting local community economic development.

Independently Certified

Independently Certified by thirdparty authorities, Good Earth Cotton® uses methodologies aligned with the Greenhouse gas protocol (GHG), a critical element to providing an honest and essential role in mitigating climate change, quantifying greenhouse gas emissions and promoting good practice in environmental sustainability.

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Driven by Data and Transparency

  • Rigorous Measurement

    Good Earth Cotton® farms report primary impact data on a harvest by harvest basis. Measurements are reported across the entire farming operation, and solely on cotton production.

    Carbon is utilised as a single indicator, representative of nine contributing factors: soil carbon, water, energy, fertiliser, fuel, pesticide, biodiversity, livestock and people.

    Good Earth Cotton® is third party audited by Carbon Friendly, utilising an Australian developed but internationally accredited (ISO14064-2) best practice methodology.

  • Verified Traceability

    Good Earth Cotton® is traceable with the power of FibreTrace®. 

    FibreTrace® gives textile brands and suppliers 20/20 vision of their supply chain at every step from raw fibre to store. Through the power of combined physical and digital traceability, the patented technology provides unparalleled intelligence, real-time auditing, trust, integrity and verification to the global textile supply chain.

  • Community Minded

    It is core to our mission to elevate the role of the growers and agronomists, ensuring full participation in the future of our industry. It is through the values of friendship and inclusiveness that we create strong community bonds.

    Throughout the production of cotton, we recognise a responsibility to the people who enable a Good Earth Cotton® textile to come to life. We request that all Good Earth Cotton® growers ensure their workers are paid wages in line with country legal requirements and International Labour Organisation (ILO) Standards.

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